Is your strategic plan feasible? Here are the tests
Abstract
“Strategy formulation” is one of the most important projects of any company, but there is neither an accepted procedure to perform a “feasibility test” on the strategy, nor a definition of how to perform such a test. This article suggests that one can adopt two feasibility tests for the formulated strategy, unlike the single economical feasibility test done on business plans. The first test is a quantitative test, which tests the achievement of the long‐range growth and profit targets of the strategy, as well as the ability to secure its needed resources. The second one is a cultural test which examines the fit of the strategy to the company culture.
Keywords
Citation
Noy, E. (2001), "Is your strategic plan feasible? Here are the tests", Managerial Auditing Journal, Vol. 16 No. 1, pp. 10-16. https://doi.org/10.1108/02686900110363438
Publisher
:MCB UP Ltd
Copyright © 2001, MCB UP Limited