Employee job satisfaction: an empirical assessment of marketing managers as an occupationally homogeneous group

Abstract

Reports the findings of recent empirical research into the job satisfaction of an original sample of 1,326 UK marketing managers. Provides data on the nature and sources of job satisfaction/dissatisfaction and on the assessment of the relative importance of various intrinsic (content) and extrinsic (context) occupational characteristics. Analyses the satisfaction criteria against a variety of variables such as age, gender, tenure and career development. Discusses the implications for the marketing practitioner at the workbench level within organizations.

Citation

Morgan, R., McDonagh, P. and Ryan‐Morgan, T. (1995), "Employee job satisfaction: an empirical assessment of marketing managers as an occupationally homogeneous group", Journal of Managerial Psychology, Vol. 10 No. 2, pp. 10-17. https://doi.org/10.1108/02683949510075533