TY  - JOUR
AB  - While the conceptualization and operationalization of export performance has been receiving increased attention in the literature, practically all multi‐item measures of export performance available are based on reflective (effect) indicators. Explores an alternative measurement approach based on formative (causal) indicators and examines the implications of constructing an index rather than a scale of export performance. The aim is to assist researchers in choosing the appropriate measurement model for their needs when conducting substantive export performance studies.
VL  - 16
IS  - 6
SN  - 0265-1335
DO  - 10.1108/02651339910300422
UR  - https://doi.org/10.1108/02651339910300422
AU  - Diamantopoulos Adamantios
PY  - 1999
Y1  - 1999/01/01
TI  - Viewpoint – Export performance measurement: reflective versus formative indicators
T2  - International Marketing Review
PB  - MCB UP Ltd
SP  - 444
EP  - 457
Y2  - 2024/09/19
ER  -