TY  - JOUR
AB  - The current low value of the dollar is viewed by
many manufacturers as an impediment to
exporting to the United States, yet it can be
turned into an advantage. Although the dollar′s
decline made imported products more expensive
– it also resulted in decreasing the cost of
establishing and running a foreign‐owned US sales
office. Not only is it shown why and how
manufacturers should establish their own US
company, but also a new concept is introduced
which can further reduce their costs by up to 75
per cent, through the advent of time and cost
sharing with other exporters. Such savings can
be used to: (a) reduce manufacturers′ US prices;
(b) create an offshore profit at a lower tax rate;
or a combination of both.
VL  - 91
IS  - 6
SN  - 0263-5577
DO  - 10.1108/02635579110140592
UR  - https://doi.org/10.1108/02635579110140592
AU  - Sutherland Norman R.
PY  - 1991
Y1  - 1991/01/01
TI  - Rethinking American Export Strategy
T2  - Industrial Management & Data Systems
PB  - MCB UP Ltd
SP  - 17
EP  - 19
Y2  - 2024/05/11
ER  -