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RFID adoption: framework and survey in large Brazilian companies

Marcelo Caldeira Pedroso (Business School, Fundacao Instituto de Administracao, Sao Paulo, Brazil)
Ronaldo Zwicker (Faculdade de Economia, Administracao e Contabilidade, University of Sao Paulo, São Paulo, Brazil)
Cesar Alexandre de Souza (Faculdade de Economia, Administracao e Contabilidade, University of Sao Paulo, São Paulo, Brazil)

Industrial Management & Data Systems

ISSN: 0263-5577

Article publication date: 21 August 2009

1888

Abstract

Purpose

The purpose of this paper is to provide a framework for radio frequency identification (RFID) technology adoption considering company size and five dimensions of analysis: RFID applications, expected benefits business drivers or motivations barriers and inhibitors, and organizational factors.

Design/methodology/approach

A framework for RFID adoption derived from literature and the practical experience on the subject is developed. This framework provides a conceptual basis for analyzing a survey conducted with 114 companies in Brazil.

Findings

Many companies have been developing RFID initiatives in order to identify potential applications and map benefits associated with their implementation. The survey highlights the importance business drivers in the RFID implementation stage, and that companies implement RFID focusing on a few specific applications. However, there is a weak association between expected benefits and business challenges with the current level of RFID technology adoption in Brazil.

Research limitations/implications

The paper is not exhaustive, since RFID adoption in Brazil is at early stages during the survey timeline.

Originality/value

The main contribution of the paper is that it yields a framework for analyzing RFID technology adoption. The authors use this framework to analyze RFID adoption in Brazil, which proved to be a useful one for identifying key issues for technology adoption. The paper is useful to any researchers or practitioners who are focused on technology adoption, in particular, RFID technology.

Keywords

Citation

Caldeira Pedroso, M., Zwicker, R. and Alexandre de Souza, C. (2009), "RFID adoption: framework and survey in large Brazilian companies", Industrial Management & Data Systems, Vol. 109 No. 7, pp. 877-897. https://doi.org/10.1108/02635570910982256

Publisher

:

Emerald Group Publishing Limited

Copyright © 2009, Emerald Group Publishing Limited

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