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The Relationship of Structure to Entrepreneurial and Innovative Success

Paul Herbig (Visiting Professor of Management/Marketing at Texas A&M University, Laredo, Texas in USA.)
James E. Golden (Department of Management/Marketing at the College of Commerce and Business Administration, Jacksonville State University, Alabama in USA.)
Steven Dunphy (Professor of Management at the School of Business, Northeastern Illinois University, Chicago, Illinois in USA.)

Marketing Intelligence & Planning

ISSN: 0263-4503

Article publication date: 1 October 1994

3517

Abstract

Entrepreneurs and innovation go together like the proverbial horse and carriage. Entrepreneurs seek opportunities and innovations often provide the instrument for them to succeed. However, certain cultural and structural attributes are inherent within a society which can emphasize entrepreneurial activity and hence innovation. A set of negative structure attributes also exist which lead directly to a lessening of opportunities and numbers for would‐be entrepreneurs. This leads to fewer new ventures and hence less innovation. Examines structural elements and factors regarding whether or not these factors can result in being either stimulating or dampening entrepreneurial activity. Also provides a set of recommendations on what a society or locale can do to provide the positive structure needed to maintain or propel innovation and entrepreneurship.

Keywords

Citation

Herbig, P., Golden, J.E. and Dunphy, S. (1994), "The Relationship of Structure to Entrepreneurial and Innovative Success", Marketing Intelligence & Planning, Vol. 12 No. 9, pp. 37-48. https://doi.org/10.1108/02634509410069038

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited

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