Multi‐class interest profile: applications in the intelligence process

Abstract

Noting that accurate information needs overlay the entire intelligence cycle from planning to reporting, the authors propose a new concept to fine‐tune the process of electronically gathering information. Since most tools are nondiscriminatory in information gathering, a new concept is needed to assist managers at all levels of the organization. The proposed multi‐class interest profile (M‐CLIP) provides the capability of expanding the representation of interests to reflect the assorted areas that make up a manager’s information needs. The M‐CLIP covers project, organizational, and industry class interest areas. Each area is customizable to make the search pertinent to the user while considering the need for both recall and precision. Supporting features, such as profile expansion, and fine‐tuning are also considered.

Citation

Nitse, P.S., Parker, K.R. and Dishman, P.L. (2003), "Multi‐class interest profile: applications in the intelligence process", Marketing Intelligence & Planning, Vol. 21 No. 5, pp. 263-271. https://doi.org/10.1108/02634500310490210

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