TY - JOUR AB - Up to the 1980s the corporate competitive advantage was primarily focused on adapting the corporation to the (changing) environment. In the last decades corporations have become more aware of their resources and capabilities, and of the benefits of managerial attention towards managing the corporate assets. The transition from a passive, reactive attitude towards a proactive service oriented organisation proves to be a difficult task. This paper analyses the transition and describes an effort to identify products and services contributing to the added value of corporate real estate management to the bottom line of the corporation. VL - 16 IS - 12/13 SN - 0263-2772 DO - 10.1108/02632779810235690 UR - https://doi.org/10.1108/02632779810235690 AU - Krumm Peter J.M.M. AU - Dewulf Geert AU - de Jonge Hans PY - 1998 Y1 - 1998/01/01 TI - Managing key resources and capabilities: pinpointing the added value of corporate real estate management T2 - Facilities PB - MCB UP Ltd SP - 372 EP - 379 Y2 - 2024/04/25 ER -