Teaching with and about film and television: Integrating media literacy concepts into management education

Renee Hobbs (Babson College, Wellesley, Massachusetts, USA)

Journal of Management Development

ISSN: 0262-1711

Publication date: 1 June 1998

Abstract

Reviews some characteristics of video‐based educational materials by describing the intellectual heritage of the movement to include media analysis and media productions as basic skills for the information age. Identifies the opportunities and challenges that management educators face in their use of video‐based tools in both business settings and higher education.

Keywords

Citation

Hobbs, R. (1998), "Teaching with and about film and television: Integrating media literacy concepts into management education", Journal of Management Development, Vol. 17 No. 4, pp. 259-272. https://doi.org/10.1108/02621719810210136

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Publisher

:

MCB UP Ltd

Copyright © 1998, MCB UP Limited

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