Using consulting projects in management education: The joys and jitters of serving two masters
Abstract
Examines the use of faculty‐directed management consulting projects as a core educational experience in an Australian MBA programme. Presents evaluations of the utility of such an approach from both the client and student viewpoint. Examines some of the difficulties, particularly as regards the intensive nature of the learning experience and the essential tension associated with trying to satisfy the needs of both students and project clients. Concludes that, on balance, it represents a valuable addition to the education armoury of a business school, providing for high quality learning and client recommendations.
Keywords
Citation
Lamond, D.A. (1995), "Using consulting projects in management education: The joys and jitters of serving two masters", Journal of Management Development, Vol. 14 No. 8, pp. 60-72. https://doi.org/10.1108/02621719510097433
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited