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New initiatives to place gender on the agenda in business schools

Sharon Mavin (Senior Lecturer in HRM and Development, Newcastle Business School, University of Northumbria at Newcastle)
Patricia Bryans (Lecturer in Work Based Learning, Centre for Professional Development, University of Durham)

Equal Opportunities International

ISSN: 0261-0159

Article publication date: 1 December 1999

847

Abstract

Discusses universities role in resolving gender problems and of combating “impoverished” learning. Argues that gender should be central to management development and education and proposes that gender should be placed high on the agenda to challenge traditional sex role stereotypes in students’ organizations. Proposes that because of problematic areas in educational environment these may not be conducive to women’s development managerially. States that women academics have to get to these management positions to challenge the status quo, but that the movement up the ladder of management responsibility is very difficult. Goes on to highlight the various supporting arguments and discusses these at length. Gives an example in management educationof gender on the agenda and details out the occurrences and effects. Concludes that the initiatives discussed should be taken on board business/management schools should begin to place gender firmly on the agenda‐increasing awareness of gender issues through the process.

Keywords

Citation

Mavin, S. and Bryans, P. (1999), "New initiatives to place gender on the agenda in business schools", Equal Opportunities International, Vol. 18 No. 8, pp. 1-9. https://doi.org/10.1108/02610159910785691

Publisher

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MCB UP Ltd

Copyright © 1999, MCB UP Limited

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