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How innovation keeps Samsung one step ahead: A chip off the new block

Strategic Direction

ISSN: 0258-0543

Article publication date: 1 February 2006

5965

Abstract

Purpose

This article reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

In the frantically evolving world of technology, its easy to get left behind. Today's must‐haves soon find their way into the bargain bin and only those companies with their fingers on the pulse will remain competitive. We all know that innovation and technology go together like burger and fries, but many organizations remain surprisingly ignorant of this fact. This is plainly not the case at Samsung, a company able to churn out a constant stream of groundbreaking products that are envied and admired in almost equal measure. Its little wonder the South Korean giant remains a world leader in many areas of the consumer electronics and semiconductor industries.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Keywords

Citation

(2006), "How innovation keeps Samsung one step ahead: A chip off the new block", Strategic Direction, Vol. 22 No. 2, pp. 21-24. https://doi.org/10.1108/02580540610644087

Publisher

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Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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