Clear Channel rides on the crest of the airwaves: The impact of business model innovation

Abstract

In most walks of life, it’s a tough old slog getting to the top. Staying there can be even more difficult. Business is no exception. Finding what may be a winning formula now is no guarantee of future success. If only it were that simple. Having the right business model may hold the key to sustained growth and competitive advantage. Finding new and innovative models can help your company towards future prosperity.

Citation

(2004), "Clear Channel rides on the crest of the airwaves: The impact of business model innovation", Strategic Direction, Vol. 20 No. 10, pp. 21-23. https://doi.org/10.1108/02580540410562134