TY  - JOUR
AB  - According to the tourism adverts, when you visit Scotland a little bit of that beautiful breathtaking country stays with you forever. And when the manager of a Scottish hotel returned from a trip to Florida earlier this year, it’s certain a little bit of that very different, but equally tourism dependent, destination would stay with her.
VL  - 20
IS  - 6
SN  - 0258-0543
DO  - 10.1108/02580540410533253
UR  - https://doi.org/10.1108/02580540410533253
PY  - 2004
Y1  - 2004/01/01
TI  - Lesson for teachers in selling Scotland: Big challenge for small businesses
T2  - Strategic Direction
PB  - Emerald Group Publishing Limited
SP  - 27
EP  - 29
Y2  - 2024/09/24
ER  -