Outsourcing was a key concept throughout the 1990s and symbolized the realization that effective business strategies had to start by focusing on core activities and competencies. However, there is more to outsourcing than either moving the stationery cupboard and the motor pool off‐site to another company’s premises or annual supplier reviews. A new technique, developed by Deloitte Consulting for BP, focuses on business activity as a network of relationships that require continuous hands‐on management.
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