TY - JOUR AB - Examines the manufacturing strategy framework developed by Hill and its development, comparing it to work in manufacturing strategy and other related fields. Discusses Hill’s distinctive concepts of order‐winning criteria and order‐qualifying criteria. Also raises issues relating to manufacturing strategy more generally. Concludes that strategy is now about the very ability to change, not just about choosing the “right” change to make. VL - 17 IS - 8 SN - 0144-3577 DO - 10.1108/01443579710175547 UR - https://doi.org/10.1108/01443579710175547 AU - Spring Martin AU - Boaden Ruth PY - 1997 Y1 - 1997/01/01 TI - “One more time: how do you win orders?”: a critical reappraisal of the Hill manufacturing strategy framework T2 - International Journal of Operations & Production Management PB - MCB UP Ltd SP - 757 EP - 779 Y2 - 2024/04/19 ER -