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Case study on digital library's user viscosity in Chongqing University Library

Xinya Yang (College of Information Management, Sun Yat‐sen University, Guangzhou, People's Republic of China and Library of Chongqing University, Chongqing, People's Republic of China)
Hui Yuan (Library of Chongqing University, Chongqing, People's Republic of China)
Huanwen Cheng (College of Information Management, Sun Yat‐sen University, Guangzhou, People's Republic of China)
Pak‐sing Andrew Liu (College of Information Management, Sun Yat‐sen University, Guangzhou, People's Republic of China)

Library Management

ISSN: 0143-5124

Article publication date: 17 February 2012

903

Abstract

Purpose

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It is important for digital library to attract users to be reliant on the library. Besides providing research resources, the library still has many ways to achieve this goal. This article aims to experiment on the library merit system which provides different ways to enhance users' viscosity on using library.

Design/methodology/approach

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For the experiment, a merit system was developed and implemented; users' feedback was collected by a questionnaire survey for analysis.

Findings

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The results showed that the degree of users' viscosity on the digital library was increased and several areas for a successful digital library portal should be paid more attention to.

Originality/value

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The merit system can successfully increase users' viscosity with digital library.

Keywords

Citation

Yang, X., Yuan, H., Cheng, H. and Liu, P.A. (2012), "Case study on digital library's user viscosity in Chongqing University Library", Library Management, Vol. 33 No. 3, pp. 184-194. https://doi.org/10.1108/01435121211217234

Publisher

:

Emerald Group Publishing Limited

Copyright © 2012, Emerald Group Publishing Limited

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