TY  - JOUR
AB  - Observes that the use of personal characteristics in job advertisements is discouraged within the prescriptive literature. Examines the extent to which advertisers for personnel specialists apply them in practice, and the range of characteristics put to use. Findings show that 80 per cent of advertisements contain reference to at least one personal characteristic. Concludes that social skills, particularly communication, appear to be the most important characteristic of personnel specialists, but there is, nevertheless, variation between differing job areas. Concludes that, although advertisers seem to follow stereotypes when putting together advertisements, they do not make particularly good use of personal characteristics.
VL  - 18
IS  - 1
SN  - 0142-5455
DO  - 10.1108/01425459610110245
UR  - https://doi.org/10.1108/01425459610110245
AU  - Mathews Brian P.
AU  - Redman Tom
PY  - 1996
Y1  - 1996/01/01
TI  - Getting personal in personnel recruitment
T2  - Employee Relations
PB  - MCB UP Ltd
SP  - 68
EP  - 78
Y2  - 2024/09/24
ER  -