University of Central Florida's Campus Connections Program

Abstract

Purpose

The Campus Connections Program can help provide other universities with a better method to reach out to students so they can learn what resources are available to them on their university campus. This paper aims to examine how it does this.

Design/methodology/approach

An investigation was performed to find out what services were on the University of Central Florida's campus. Determining that many of the necessary resources were not being promoted to the students, the Campus Connections Program was developed. A review of relevant literature highlighted the point that partnerships/working relationships are important to perform successful outreach to those you wish to contact.

Findings

Through a survey instrument, it was concluded that a better way of reaching out to students was necessary. There are other outlets used to promote an organization's services, the difference shows that the Campus Connections Program provided a better forum for the exchange of information.

Research limitations/implications

A survey of nine questions was administered to representatives who participated in the Campus Connections Program. The survey sought to determine if the established method of reaching out to students was useful.

Originality/value

Student orientations are the normal route groups take to meet students and discuss their services. Providing the time and location within the library for those same groups to meet the students individually, is what makes the Campus Connections Program unique.

Citation

Mendelsohn, H. (2012), "University of Central Florida's Campus Connections Program", Reference Services Review, Vol. 40 No. 1, pp. 116-124. https://doi.org/10.1108/00907321211203676