TY  - JOUR
AB  - Focus groups are becoming more widely used in libraries as a means of gathering data from the users’ point‐of‐view about how they find and use information. This article discusses the major issues in planning a focus group project and describes the use of a computer assisted qualitative data analysis software package, The Ethnograph, for data analysis. An annotated bibliography of useful focus group literature accompanies the article.
VL  - 31
IS  - 3
SN  - 0090-7324
DO  - 10.1108/00907320310486872
UR  - https://doi.org/10.1108/00907320310486872
AU  - Von Seggern Marilyn
AU  - Young Nancy J.
PY  - 2003
Y1  - 2003/01/01
TI  - The focus group method in libraries: issues relating to process and data analysis
T2  - Reference Services Review
PB  - MCB UP Ltd
SP  - 272
EP  - 284
Y2  - 2024/09/25
ER  -