TY  - JOUR
AB  - Defines webs as a cluster of companies which collaborate around a particular technology, and asserts that two preconditions are essential for their formation; states these to be a technological standard and increasing returns, and discusses the implications of these to participants. Sees two possible strategic roles for participants: adaption and shaping, and lists the success factors appropriate to each. Forecasts the development of customer webs, organized around market segments, and market webs, organized around particular transactions.
VL  - 46
IS  - 4
SN  - 0043-8022
DO  - 10.1108/00438029710815507
UR  - https://doi.org/10.1108/00438029710815507
PY  - 1997
Y1  - 1997/01/01
TI  - Webs ‐ a new strategy for the information age?
T2  - Work Study
PB  - MCB UP Ltd
SP  - 121
EP  - 122
Y2  - 2024/04/25
ER  -