Closing the gap between what industry needs and what HE provides

Peter McHardy (Peter McHardy is based at the Dept of Corporate Strategy, Faculty of Business and Law, De Montfort University, Leicester, UK.)
Teresa Allan (Teresa Allan is based at the Dept of General Practice, The Medical School, University of Birmingham, Birmingham, UK)

Education + Training

ISSN: 0040-0912

Publication date: 1 December 2000

Abstract

The Economic and Social Science Research Council’s Innovation Agenda singled out “more innovation” as a key weapon for UK companies to outperform world competitors. This research explores this Innovation Agenda from an HE perspective, and reports on a study of a final year undergraduate course in Creative Management. Students, in syndicate groups, were asked to invent their own business idea. By simulating make‐believe situations in the classroom, we aimed to approximate feelings purportedly experienced by business managers as they innovate, such as “creative tension” and “strategic discomfort”. This article argues that preparedness for creative tension is now a necessity for business graduates. Additionally, it proposes that an awareness of discomfiting strategic effects of renewal is worthwhile. For example, how might students have coped with the shock to IBM during the demise of the computer mainframe market?

Keywords

Citation

McHardy, P. and Allan, T. (2000), "Closing the gap between what industry needs and what HE provides", Education + Training, Vol. 42 No. 9, pp. 496-508. https://doi.org/10.1108/00400910010362923

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Publisher

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MCB UP Ltd

Copyright © 2000, MCB UP Limited

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