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Interpreting corporate transformation through failure

Marie L. Thorne (University of the West of England, Bristol, UK)

Management Decision

ISSN: 0025-1747

Article publication date: 1 June 2000

Abstract

Defines and evaluates transformation, and examines why transformation efforts can fail. Provides a case study, describing the context, strategy and change processes. Finally, identifies what lessons can be learned from working with failure.

Keywords

Citation

Thorne, M.L. (2000), "Interpreting corporate transformation through failure", Management Decision, Vol. 38 No. 5, pp. 305-314. https://doi.org/10.1108/00251740010340481

Publisher

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MCB UP Ltd

Copyright © 2000, MCB UP Limited