Using and producing multimedia materials

Sue Browell (Programme Director, Postgraduate Personnel/HRM Programmes, Newcastle Business School, Newcastle upon Tyne, UK.)

Industrial and Commercial Training

ISSN: 0019-7858

Publication date: 1 December 1996


As one of a number of new learning technologies, multimedia is increasingly being used in traditional training and development events and also in open and flexible learning modules. With a move towards more flexible working practices, it is necessary to provide a more flexible approach to learning, training and development, particularly with regard to timing, location and the needs of the learner. Multimedia provides that flexibility. Gives educators, and training and development specialists some understanding of what multimedia is by providing a number of definitions and considering the benefits of using multimedia materials. Outlines developing and producing multimedia materials, together with some of the complex legal issues involved in production.



Browell, S. (1996), "Using and producing multimedia materials", Industrial and Commercial Training, Vol. 28 No. 7, pp. 9-15.

Download as .RIS




Copyright © 1996, MCB UP Limited

Please note you might not have access to this content

You may be able to access this content by login via Shibboleth, Open Athens or with your Emerald account.
If you would like to contact us about accessing this content, click the button and fill out the form.
To rent this content from Deepdyve, please click the button.