Making university‐ industry co‐operation work for education and training
Abstract
Looks in depth at the operation of the first undergraduate degree in retailing to be operated at the Manchester Metropolitan University by distance learning exclusively for J Sainsbury plc. Draws on experience and maps the dimensions of how this was accomplished. Makes some suggestions for making successful collaborative work between business and higher education, based on the experience of the university’s Department of Retailing and Marketing, particularly working together and growing to operate with mutual understanding.
Keywords
Citation
Muskett, D. (1996), "Making university‐ industry co‐operation work for education and training", Industrial and Commercial Training, Vol. 28 No. 2, pp. 22-29. https://doi.org/10.1108/00197859610109257
Publisher
:MCB UP Ltd
Copyright © 1996, MCB UP Limited