TY - JOUR AB - Purpose–To show how training can be delivered effectively in situations where the priorities are constantly changing in response to numerous constraints or developments.Design/methodology/approach–General Physics (GP) adopts a standard ISD methodology for all of our projects that allows a large degree of flexibility throughout the project lifecycle and enables us to react to client requirements quickly and efficiently.Findings–Flexibility has been a key issue in this project, where technical issues and client priorities often forced changes particularly in the early days. Because this training is mission critical to Royal Mail it has been imperative that GP can be reactive to customer demands and creative in terms of outputs. The mixture of on‐the‐job, classroom based training and coaching combined with regular competency assessment has enabled GP to make continuous improvements throughout the project and proven to be the most effective delivery for this client.Practical implications–GP are becoming perceived as the training provider for bespoke materials handling equipment. Many equipment manufacturers would prefer to concentrate on their core business and therefore seek a quality training partner to support their client. This necessitates a good degree of trust and high level communication skills and ultimately leads to long term partnerships.Originality/value–This project has been, and still is, a model example of GP's approach to training and performance improvement. Each project we undertake is designed, delivered and managed to meet the client's exact requirements; it is what we do best. VL - 37 IS - 7 SN - 0019-7858 DO - 10.1108/00197850510626839 UR - https://doi.org/10.1108/00197850510626839 AU - Newman Keith PY - 2005 Y1 - 2005/01/01 TI - Delivering the mail: General Physics (UK) Ltd T2 - Industrial and Commercial Training PB - Emerald Group Publishing Limited SP - 361 EP - 364 Y2 - 2024/04/23 ER -