Motivational training hits new heights

Abstract

This article looks at how important people are to the success of the business and how a positive attitude on a work and personal level can motivate individuals to achieve far more than they may have previously anticipated. The article examines two well‐known companies who have embraced motivational guidance and looks at the way the “peak performance” positive thinking programme has been used to unlock the potential of individuals. It also adheres to the principle that the drive for motivational training must come from the top of the organisation and that motivational guidance should be a core part of the continual development process of the business culture.

Citation

O’Donoghue, A. (2001), "Motivational training hits new heights", Industrial and Commercial Training, Vol. 33 No. 7, pp. 255-259. https://doi.org/10.1108/00197850110409023