TY - JOUR AB - This article is based on a six‐year survey of first year undergraduates and their meat consumption. The main focus is vegetarianism and the declining consumption of red meat over the past two decades. The levels of meat consumption and avoidance were analysed by gender, father’s occupation, voting intention and the reasons given for reduction/avoidance. The results found that the majority of vegetarians were women, although they were also the majority of the sample. Age, political inclination and social class appear to have had little bearing on meat consumption. There is also the suggestion that vegetarianism has reached a plateau. A wide range of further studies is suggested. VL - 101 IS - 4 SN - 0007-070X DO - 10.1108/00070709910272169 UR - https://doi.org/10.1108/00070709910272169 AU - Beardsworth Alan AU - Bryman Alan PY - 1999 Y1 - 1999/01/01 TI - Meat consumption and vegetarianism among young adults in the UK: An empirical study T2 - British Food Journal PB - MCB UP Ltd SP - 289 EP - 300 Y2 - 2024/05/12 ER -