TY  - JOUR
AB  - Providing interpretative or graphical nutrition information on food
labels could help consumers understand more about the nutritional
content of foods and facilitate easier food choices. The EC Nutritional
Labelling Directive (1990) allows for the future development of EC
formats for graphic nutritional labelling – and the Government′s
Food Advisory Committee has recently sought the views of interested
parties on possible schemes. There has been considerable discussion on
the relative merits of different interpretative schemes but this has
tended to focus on scientific and legislative concerns with accuracy,
rather than the needs of consumers. Argues that, to determine both the
numerical basis of graphical information (the criteria) and the method
in which it is conveyed (the format), further consumer research is
necessary.
VL  - 95
IS  - 6
SN  - 0007-070X
DO  - 10.1108/00070709310040838
UR  - https://doi.org/10.1108/00070709310040838
AU  - Williams Carol
PY  - 1993
Y1  - 1993/01/01
TI  - Graphical Nutritional Labelling: The Need for Consumer Research
T2  - British Food Journal
PB  - MCB UP Ltd
SP  - 25
EP  - 30
Y2  - 2024/04/25
ER  -