TY  - JOUR
AB  - This feasibility study originated from a request
from a high‐quality confectionery manufacturer
and retailer for research into the possibility of
assessing the interaction of multiple outlets in the
same town. The particular problem was that of
estimating pedestrian flow patterns so that the
siting of new outlets would not attract business
away from existing outlets of the same company.
Various methods of collecting pedestrian data were
reviewed, and for reasons of cost and practicality
it was decided to concentrate on tracking (105 city‐centre
trips) and point‐counting methods. Time‐lapse
photography was used for point counting,
being the only method capable of handling the
volume of pedestrians (7,267). A number of
computer programs were written which allowed
the photographic data to be transformed into a
network flow model. A full‐scale test of the model
was made using data collected by Nottingham City
Council for a network of 57 links.
VL  - 93
IS  - 9
SN  - 0007-070X
DO  - 10.1108/00070709110007440
UR  - https://doi.org/10.1108/00070709110007440
AU  - Thornton S.J.
AU  - Bradshaw R.P.
AU  - McCullagh M.J.
PY  - 1991
Y1  - 1991/01/01
TI  - Pedestrian Flows and Retail Turnover
T2  - British Food Journal
PB  - MCB UP Ltd
SP  - 23
EP  - 28
Y2  - 2024/04/25
ER  -