This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/13522759810235197. When citing the article, please cite: Ian Clarke, Ian Kell, Ruth Schmidt, Claudio Vignali, (1998), “Thinking the thoughts they do: symbolism and meaning in the consumer experience of the “British pub””, Qualitative Market Research: An International Journal, Vol. 1 Iss: 3, pp. 132 - 144.
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