TY  - JOUR
AB  - Purpose– The purpose of this paper is to present AgProfit™ as a tool for users to assess economic risks associated with adoption of new technologies or production practices in production agriculture.Design/methodology/approach– This paper presents the AgProfit™ software program, its approach to capital investment analysis and demonstrates the program use by developing a scenario for analysis and discusses the process and results of the analysis.Findings– AgProfit™ was developed to assist growers in understanding the risks associated with technology adoption. The example presented in this paper demonstrates the value of the software program as a decision‐making tool on the complex question of how many acres are required for an economically beneficial adoption of a new technology. Thus, with this software program, a grower can base investment decisions on the net present value and internal rates of return on an investment rather than a sales pitch or “gut” feeling.Originality/value– AgProfit™ is a recently developed software program that fills a void in available decision tools, providing users with the ability to assess the profitability and feasibility of production investment decisions.
VL  - 71
IS  - 3
SN  - 0002-1466
DO  - 10.1108/00021461111177620
UR  - https://doi.org/10.1108/00021461111177620
AU  - Julian James W.
AU  - Seavert Clark F.
PY  - 2011
Y1  - 2011/01/01
TI  - AgProfit™: a net present value and cash flow based decision aid for agriculture producers
T2  - Agricultural Finance Review
PB  - Emerald Group Publishing Limited
SP  - 366
EP  - 378
Y2  - 2024/05/13
ER  -