TY - CHAP AB - This paper uses survey data collected from tomato growers in California to determine the factors that influence pest control advisor participation and pesticide use recommendations. We find that advisor recommendations are dependent on the probability of infestation conditional on the calendar and on advisors' perceptions of growers' knowledge, while growers depend more on information obtained from observing their crop. We also determine that the pesticide use recommendations of advisors are, on average, higher than those of growers. Results demonstrate the incentives of grower and advisor pesticide use decisions that must be taken into consideration when regulatory policy is designed. VL - 4 SN - 978-0-76230-850-7, 978-1-84950-138-5/1569-3740 DO - 10.1016/S1569-3740(02)04006-3 UR - https://doi.org/10.1016/S1569-3740(02)04006-3 AU - Wiebers Uwe-Carsten AU - Metcalfe Mark AU - Zilberman David ED - Darwin C. Hall ED - L. Joe Moffitt PY - 2002 Y1 - 2002/01/01 TI - The influence of pest management advice on pesticide use in California tomatoes T2 - Economics of Pesticides, Sustainable Food Production, and Organic Food Markets T3 - Advances in the Economics of Environmental Resources PB - Emerald Group Publishing Limited SP - 81 EP - 98 Y2 - 2024/04/18 ER -