TY  - CHAP
AB  - At the end of the nineteenth century, in the era of the second industrial revolution, falling working hours, rising disposable income, increasing urbanisation, rapidly expanding transport networks and strong population growth resulted in a sharp rise in the demand for entertainment. Initially, the expenditure was spread across different categories, such as live entertainment, sports, music, bowling alleys or skating rinks. One of these categories was cinematographic entertainment, a new service, based on a new technology. Initially it seemed not more than a fad, a novelty shown at fairs, but it quickly emerged as the dominant form of popular entertainment. This paper argues that the take-off of cinema was largely demand-driven, and that, in an evolutionary process, consumers allocated more and more expenditure to cinema. It will analyse how consumer habits and practices evolved with the new cinema technology and led to the formation of a new product/service.
VL  - 10
SN  - 978-0-7623-1452-2, 978-1-84950-509-3/1529-2134
DO  - 10.1016/S1529-2134(07)10005-3
UR  - https://doi.org/10.1016/S1529-2134(07)10005-3
AU  - Bakker Gerben
ED  - Marina Bianchi
PY  - 2007
Y1  - 2007/01/01
TI  - The Evolution of Entertainment Consumption and the Emergence of Cinema, 1890–1940
T2  - The Evolution of Consumption: Theories and Practices
T3  - Advances in Austrian Economics
PB  - Emerald Group Publishing Limited
SP  - 93
EP  - 137
Y2  - 2021/01/24
ER  -