TY - CHAP AB - This contribution suggests a preliminary, broad definition of responsibility and presents different dimensions of the concept. Next, the concept of shared responsibility is developed by combining different criteria to a number of typologies. These concepts and typologies are then illustrated with reference to the relationship between insurance customers and the insurance industry. The paper concludes with formulating some next steps for future empirical studies of interdependent insurance marketing and insurance consumer ethics. VL - 7 SN - 978-1-84950-431-7, 978-0-7623-1333-4/1529-2096 DO - 10.1016/S1529-2096(06)07005-2 UR - https://doi.org/10.1016/S1529-2096(06)07005-2 AU - Brinkmann Johannes ED - Patrick Flanagan ED - Patrick Primeaux ED - William Ferguson PY - 2007 Y1 - 2007/01/01 TI - Responsibility Sharing (Elements of a Framework for Understanding Insurance Business Ethics) T2 - Insurance Ethics for a More Ethical World T3 - Research in Ethical Issues in Organizations PB - Emerald Group Publishing Limited SP - 83 EP - 111 Y2 - 2024/09/23 ER -