TY  - CHAP
AB  - David M. Marcovitz suggests that public education has not changed very much in the last 100 years, in spite of information and communication technology (ICT). Is ICT simply another educational fad or will it have a lasting impact on K-12 education? Lisa C. Yamagata-Lynch and Sharon Smaldino maintain there have been several examples of effective uses of technology in K-12. However, the inability of public schools and higher education to properly train teachers has severely limited the success of using computer technology in most public schools. Sharon Tettegah, Diana Betout, and Kona Taylor describes cyber-bullying, as a phenomenon that is creating difficulty for educators and has led to the humiliation of many students across the nation. David Williamson Shaffer and Kurt D. Squire argue that researchers of educational technology should study Pasteur's Quadrant for “use-inspired basic research” to create better models to evaluate educational practices and the use of technology. John Keller and Matthew J. Stuve discuss teacher quality, a topic that has taken on greater importance since NCLB. They also talk about the use of “teacher as brand” as a construct to further affect teacher quality. In connection, branding has been a very successful venture in the commercial context.
VL  - 8
SN  - 978-0-76231-280-1, 978-1-84950-393-8/1479-3660
DO  - 10.1016/S1479-3660(05)08023-6
UR  - https://doi.org/10.1016/S1479-3660(05)08023-6
AU  - Tettegah Sharon
ED  - Sharon Y. Tettegah
ED  - Richard C. Hunter
PY  - 2006
Y1  - 2006/01/01
TI  - Introduction
T2  - Technology and Education: Issues in Administration, Policy, and Applications in K12 Schools
T3  - Advances in Educational Administration
PB  - Emerald Group Publishing Limited
SP  - xiii
EP  - xvi
Y2  - 2024/04/19
ER  -