TY - CHAP AB - While management-accounting research continues to focus on cost drivers, research has recently begun to examine revenue drivers. We review the research on revenue drivers with reference to five revenue-driver models in the accounting literature. The revenue drivers identified by quantitative empirical research are located in a revenue-driver model based on their levels of analysis (customer, product, organization, industry) and other characteristics of a revenue driver–revenue relation. Implications of this model for research are discussed. VL - 14 SN - 978-0-76231-243-6, 978-1-84950-367-9/1474-7871 DO - 10.1016/S1474-7871(05)14002-7 UR - https://doi.org/10.1016/S1474-7871(05)14002-7 AU - Shields Jeffrey F. AU - Shields Michael D. ED - Marc J. Epstein ED - John Y. Lee PY - 2005 Y1 - 2005/01/01 TI - Revenue Drivers: Reviewing and Extending the Accounting Literature T2 - Advances in Management Accounting T3 - Advances in Management Accounting PB - Emerald Group Publishing Limited SP - 33 EP - 60 Y2 - 2024/04/20 ER -