TY - CHAP AB - This instructional tool provides management accounting instructors with an efficient and practical way to teach the Balanced Scorecard using experiential learning. This exercise requires students to visit their college or university bookstore, meet with store managers, and develop a Balanced Scorecard for the business. Students address contemporary performance measurement issues in a simulated consulting engagement as they research industry trends, analyze store operations, interview employees, and prepare a written report for store management.The requirements of this active learning assignment address many of the analytical, communication, and experiential competencies recommended in widely discussed calls for accounting education change. Instructors appreciate the convenience, practicality, and rigor offered by this exercise. Students value the opportunity to engage in a realistic exercise that allows them to draw upon their own consumer experiences. The authors used these materials in both undergraduate and graduate accounting courses, and received positive feedback from students and bookstore managers alike. VL - 9 SN - 978-1-84950-519-2, 978-0-7623-1458-4/1085-4622 DO - 10.1016/S1085-4622(08)09014-7 UR - https://doi.org/10.1016/S1085-4622(08)09014-7 AU - Barsky Noah P. AU - Catanach Anthony H. AU - Lafond C. Andrew ED - Bill N. Schwartz ED - Anthony H. Catanach PY - 2008 Y1 - 2008/01/01 TI - Student turned consultant: teaching the balanced scorecard using experiential learning T2 - Advances in Accounting Education T3 - Advances in Accounting Education PB - Emerald Group Publishing Limited SP - 287 EP - 305 Y2 - 2024/03/29 ER -