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Testing industrial customer acceptance of new controldisplay panel designs in Asian, Australian and European markets

Designing winning products

ISBN: 978-0-76230-682-4, eISBN: 978-1-84950-060-9

Publication date: 20 December 2000

Citation

Lehtonen, A., Liukko, T. and Woodside, A.G. (2000), "Testing industrial customer acceptance of new controldisplay panel designs in Asian, Australian and European markets", Woodside, A.G., Liukko, T. and Lehtonen, A. (Ed.) Designing winning products (Advances in Business Marketing and Purchasing, Vol. 10), Emerald Group Publishing Limited, Leeds, pp. 179-198. https://doi.org/10.1016/S1069-0964(00)10082-1

Publisher

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Emerald Group Publishing Limited

Copyright © 2000, Emerald Group Publishing Limited