TY  - CHAP
AB  - The traditional view of the multinational firm, from the early analyses in the 1960s and early 1970s, is one of a large industrial company with operations in multiple countries and a centralized chain of command. By definition, a multinational firm has activities in more than two countries. Although this simple definition is not widely used, it is a reasonable baseline from which to begin thinking about such firms. If the firm has sales operations in multiple countries, production in multiple countries, or some other permutation of international business activities physically present in multiple countries, then it is multinational.
VL  - 16
SN  - 978-1-84950-285-6, 978-0-76231-126-2/1571-5027
DO  - 10.1016/S0747-7929(04)16006-X
UR  - https://doi.org/10.1016/S0747-7929(04)16006-X
AU  - Grosse Robert
ED  - Michael A. Hitt
ED  - Joseph L.C. Cheng
PY  - 2004
Y1  - 2004/01/01
TI  - THE THEORY OF THE MULTINATIONAL FIRM
T2  - Theories of the Multinational Enterprise: Diversity, Complexity and Relevance
T3  - Advances in International Management
PB  - Emerald Group Publishing Limited
SP  - 83
EP  - 97
Y2  - 2024/04/25
ER  -