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The purpose of this paper is to propose a control approach for small unmanned helicopters, and a novel swarm intelligence algorithm is used to optimize the parameters of the proposed controller.

Small unmanned helicopters have many advantages over other unmanned aerial vehicles. However, the manual operation process is difficult because the model is always instable and coupling. In this paper, a novel optimized active disturbance rejection control (ADRC) approach is presented for small unmanned helicopters. First, a linear attitude model is built in hovering condition according to small perturbation linearization. To realize decoupling, this model is divided into two parts, and each part is equipped with an ADRC controller. Finally, a novel Levy flight-based pigeon-inspired optimization (LFPIO) algorithm is developed to find the optimal ADRC parameters and enhance the performance of controller.

This paper applies ADRC method to the attitude control of small unmanned helicopters so that it can be implemented in practical flight under complex environments. Besides, a novel LFPIO algorithm is proposed to optimize the parameters of ADRC and is proved to be more efficient than other homogenous methods.

The model of proposed controller is built in the hovering action, whereas it cannot be used in other flight modes.

The optimized ADRC method can be implemented in actual flight, and the proposed LFPIO algorithm can be developed in other practical optimization problems.

ADRC method can enhance the response and robustness of unmanned helicopters which make it valuable in actual environments. The proposed LFPIO algorithm is proved to be an effective swarm intelligence optimizer, and it is convenient and valuable to apply it in other optimized systems.

Effective BIM application hinges on the development of appropriate strategies for its implementation. Though some strategies have been deployed to facilitate BIM implementation in China, their outcomes are not clear. The purpose of this paper is to provide recommendations regarding appropriate strategies for promoting the development and implementation of BIM in China based on lessons learned from advanced implementation experiences in other countries.

First, existing strategies are investigated and barriers to BIM implementation mentioned in previous studies are summarized. Then, the identified barriers are mapped to the strategy contents. Finally, a comparative analysis on different areas is conducted to propose suggestions for identified items of BIM implementation strategies that need to be improved.

Six unaddressed barriers to BIM implementation strategies in China were identified from the mapping results: insufficient government lead/direction, organizational issues, legal issues, high cost of application, resistance to change of thinking mode and insufficient external motivation.

The findings of this study can be used to facilitate the development of appropriate strategies within the public and private sectors for promoting BIM implementation in China and elsewhere.

The purpose of this paper is to examine the relationship between working capital management (WCM) and firm performance in the context of the Chinese economy. Specifically, it investigates the effects of ownership structures as an internal factor and of institutional environments (IE) as an external factor shaping this relationship.

The study applies two-way fixed effect regression models to a sample of Chinese listed manufacturing firms for the period of 2010 to 2017. WCM is measured by cash conversion cycles (CCC); profitability is measured by core profit ratios; ownership structures are classified based on state-owned enterprises (SOEs) and non-SOEs; and IEs are measured from dimensions of factor markets (FM) and legal systems (LS).

First, the results show a negative relationship between CCC and firm performance. Second, the negative relationship between CCC and profitability is significant for non-SOEs but not for SOEs. Third, both the FM and LS strengthen the negative association between CCC and profitability. Fourth, the moderating effect of FMs and LSs is evident for non-SOEs only. The results hold when using alternative measures of WCM and profitability and while controlling for additional variables.

The current study shows that while WCM has a significant effect on the profitability of Chinese firms, such an effect greatly depends on the ownership structures and IE involved. The results thus offer important implications in helping the Chinese government create better IEs and in allowing manufacturing firms to improve upon their WCM practices.

Microblogs are communication platforms for companies and consumers that challenge companies' brand marketing strategies. This paper provides a theoretical basis for expanding microblog applications and a practical basis for improving the effectiveness of brand marketing.

The authors use factor analysis to extract the factors of microblog user influence and construct a structural equation model to reveal the interaction mechanism of the influencing factors. Additionally, the authors clarify the promotion and enhancement effects of these factors.

Microblog user influence can be converted into richness, interaction and value factors. The richness factor significantly affects the latter two, whereas the interaction factor does not affect the value factor.

First, the sample used is limited to media industry practitioners. To increase generalizability, diverse groups should be included in future studies. Second, this model's theoretical explanatory ability can be further developed by adding other meaningful factors beyond the existing ones.

This study analyzes the factors of microblog user influence in China and validates the relevant elements. As a result, it improves the influence research on social media users and benefits the practice of information recommendation and microblog marketing.

The purpose of this paper is to focus on emerging market companies that internationalize into advanced economies by means of acquisitions and to investigate brand management during post-acquisition integration from a multi-level perspective and to identify how a brand management strategy can be constructed. It takes into account the influences of country-of-origin image, corporate brand and brand portfolio to obtain a granular view of post-acquisition brand management.

A multiple case study approach was adopted. By using case studies and storytelling qualitative research methods, the empirical setting was related to the acquisitions undertaken by Chinese companies in Germany.

The authors identified three mechanisms for brand management in the post-acquisition integration of emerging market companies – namely, transferring, dynamically redeploying and categorizing – that underpin the interconnection and combined influence of country-of-origin image at the national level, corporate brand at the organizational level and brand portfolio at the product level.

Brand has been viewed as a strategic asset in Chinese cross-border mergers and acquisitions (M&As). Brand management is a dynamic process that involves learning and interaction between the acquirer and target. The research offers a practical guideline for both acquirers and targets in managing brand in the context of acquisitions undertaken by emerging market companies in advanced economies.

The findings provide important insights into the brand management strategies adopted in Chinese cross-border M&As in particular, and emerging market companies venturing into advanced economies in general. The interlinking of country, company and product levels introduces new ideas to the brand literature related to acquisitions, and the setting of Chinese companies acquiring German ones constitutes an important contribution to the understanding of the different ways in which companies from emerging economies may pursue branding strategies in the context of cross-border M&As.

This study delves into the impact of mindfulness on the retention intention of technology employees, with a particular focus on the mediating variables of affective commitment (AC) and organizational identification (OI). The primary aim is to gain a comprehensive understanding of the underlying mechanisms through which mindfulness influences the retention intention of technology employees.

The research employed a survey approach with self-administered questionnaires and structural equation modeling. The collected data were analyzed using Statistical Product and Service Solutions (SPSS) 24 and Analysis of Moment Structure (AMOS) 28. Multiple mediation analyses was conducted through AMOS to examine the mediating effects of OI and AC.

The association between mindfulness and retention intention among technology employees showed an overall positive correlation. Additionally, AC and OI were positively correlated with retention intention. In the impact of employee mindfulness (EM) on retention intention, all indirect effects were found to be significant.

To the best of the authors' knowledge, this study is the first to investigate the relationship between EM and retention intention, as well as the associations of AC and OI with them, extending the application of mindfulness in management and offering insights for talent retention among company decision-makers.

This paper aims to present a method to measure the rolling friction coefficient in an easy and fast way. The aim is also to measure the rolling friction coefficient between a small steel ball and a cylindrical aluminum surface.

An analytical model of the tribosystem of a freely rolling ball and a cylindrical surface is established. The rolling friction coefficient is evaluated from images recorded by a high-speed camera. The coefficient between a 1.58-mm diameter steel ball and a cylindrical aluminum surface is measured. A background subtraction algorithm is used to determine the position of the small steel ball.

The angular positions of the ball are predicted using the analytical model, and a good agreement is found between the experimental and theoretical results.

An optical method for evaluating the rolling friction coefficient is presented, and the value of this coefficient between a small steel ball and a cylindrical aluminum surface is evaluated.

Social ties may either help chief executive officers (CEOs) supervise chief financial officers' (CFOs) behaviors effectively and improve financial reporting quality or lead to collusion and undermine financial reporting quality. Therefore, this paper examines the impact of social ties between CEOs and CFOs on financial reporting quality.

This paper constructs the CEO–CFO social ties through their mutual alma mater or birthplace. Based on 6,787 Chinese non-financial firm-year observations from 2003 to 2020, the paper conducts an empirical test using the multiple regression method.

The main finding is that firms with CEO–CFO social ties are more likely to exhibit higher financial reporting quality. CEOs with social ties to CFOs can obtain a high level of information and exert a better supervisory and monitoring role. Further, CEO–CFO social ties are more effective when the CEO does not have a financial background and when the institutional environment is weak.

This paper mainly contributes to the literature exploring the impact of executive characteristics on financial reporting quality and the literature examining the relation between social ties and corporate behaviors. Meanwhile, the paper emphasizes the important role of social ties as an informal monitoring mechanism in practice.

Purpose – As a well-recognized qualitative research method, storytelling can help to explain the multilevel and dynamic perspectives in management studies. The authors purposefully chose sustainability stories in the Western context, leadership stories in the Eastern context, and entrepreneurship stories in the West-meets-East context to highlight the benefits of using storytelling in conducting strategy and management research.

Design/Method/Approach – Qualitative research, field research, and comparative analysis.

Findings – Looking through cultural and philosophical lenses, the authors argue that scholars need to pay attention to research contexts when applying storytelling in their fieldwork. Storytelling can help to unpack the contextual factors, especially to disclose dynamics and complexity issues of strategic management phenomena.

Research implications – While storytelling has been widely used in the Western management context, the authors believe we are among the first to suggest that storytelling can become an insightful and fruitful research method in Eastern management and in combined cultural contexts, and hence, they are attempting to potentially help to advance theory development.

Originality/Value – Two applicable conditions for storytelling are discussed, namely, the multilevel/systems perspective and the dynamic perspective, which are illustrated by sustainability, leadership, and entrepreneurship research in both Western and Eastern contexts.