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Article
Publication date: 20 August 2018

Cheng-Min Chao and Tai-Kuei Yu

The purpose of this paper is to combine task-technology fit, theory of planned behaviour and individual technology optimism, and propose a better hybrid technology behavioural…

1122

Abstract

Purpose

The purpose of this paper is to combine task-technology fit, theory of planned behaviour and individual technology optimism, and propose a better hybrid technology behavioural intention model to explain Taiwanese students’ usage behaviour for weblog learning.

Design/methodology/approach

A 31-item questionnaire with eight constructs was administered to undergraduate and graduate students enrolled in three universities in Taiwan. A total of 380 voluntary, usable responses were received, and a research model estimated using Smart PLS was used to interpret the structural relation results.

Findings

The results of the research model were analysed using a structural equation modelling approach to test six hypotheses and three moderating hypotheses; significant support were found for seven of them. Accordingly, this study considered the level of technology optimism as a moderator to explore whether it impacts perceived behavioural control, attitudes and social influences on behavioural intention related to weblog learning.

Originality/value

This research provides a better understanding of individual and system characteristics, as well as social factors regarding weblog learning system acceptance and intention.

Details

Online Information Review, vol. 43 no. 1
Type: Research Article
ISSN: 1468-4527

Keywords

Article
Publication date: 1 February 2021

Cheng-Min Chao, Tai-Kuei Yu and Tai-Yi Yu

The purpose of this study is to develop and empirically test a model that can predict factors affecting student recycling behavior. The theoretical model was based on motivation…

1553

Abstract

Purpose

The purpose of this study is to develop and empirically test a model that can predict factors affecting student recycling behavior. The theoretical model was based on motivation, place attachment, environmental concern and interpersonal altruism.

Design/methodology/approach

A cross-sectional study was conducted with college students in Taiwan using self-report questionnaires. Of the 800 distributed questionnaires, 523 were completed (response rate of 65.4%) and were analyzed using structural equation modeling. Partial least squares (PLS) were used to test the models and hypotheses.

Findings

The results showed that environmental concern, motivation, interpersonal altruism and place attachment have significant positive effects on recycling behavior and motivation and place attachment have significant positive effects on interpersonal altruism. This research contributes to the existing literature by discriminating between two sorts of motivation: intrinsic and extrinsic. Based on these findings, suggestions for future research and practical implications are presented.

Originality/value

Few studies have linked motivation, interpersonal altruism, environmental concern and place attachment to recycling behavior. Therefore, this study aimed to explore these relationships, specifically as they affect college students’ behavior. This paper anticipates that increased knowledge about recycling behavior could be used to support the wider adoption of recycling practices.

Details

International Journal of Sustainability in Higher Education, vol. 24 no. 5
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 19 September 2016

Cheng-Min Chao and Tai-Kuei Yu

The digital divide is a concern, as the inequality of information access might have significant influences on social development and quality of life. The purpose of this paper is…

1746

Abstract

Purpose

The digital divide is a concern, as the inequality of information access might have significant influences on social development and quality of life. The purpose of this paper is to examine the perceived benefit of Digital Opportunity Centers (DOCs) programs on remote area participants from the perspective of computer anxiety and personal information ability.

Design/methodology/approach

The Taiwanese Government has built DOCs in remote areas to provide information technology (IT) training and learning programs to citizens residing in these areas. DOC program participants in Taiwan voluntarily completed a self-report questionnaire; the authors received 2,105 completed questionnaires, with a response rate of 84.2 percent. This research used partial least-squares (PLS) to empirical the research model.

Findings

Using PLS, the results show that information and communication technology ability influences the perceived benefit of DOC programs; computer anxiety has significantly negative effects on package software use, internet use, and IT usefulness; and internet use and IT usefulness have positive effects on perceived benefits.

Originality/value

IT is continuously advancing, but digital resources are still lacking within remote areas. DOCs provide citizens different types of learning experiences related to economic, social, and educational development. DOC programs provide participants with opportunities to obtain and improve basic IT knowledge and abilities and decreasing the digital divide.

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