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1 – 1 of 1Harry Arne Solberg, Dag Vidar Hanstad and Kari Steen-Johnsen
This article analyses how different configurations of stakeholders create opportunities for the production of popular TV sports contests. Based on qualitative methodologies…
Abstract
This article analyses how different configurations of stakeholders create opportunities for the production of popular TV sports contests. Based on qualitative methodologies, biathlon and cross-country skiing are used as contrasting cases. The paper concludes that the relative success of the International Biathlon Union is due to a favourable network position in relation to stakeholders. By comparison, the International Ski Federation suffers from a weak position within a dense stakeholder network.
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