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Data-driven marketing is replacing conventional marketing strategies. The modern marketing strategy is based on insights derived from customer behavior information gathered from their facial expressions and neuro-signals. This study explores the potential for face recognition and neuro-marketing in modern-day marketing.

The study conducts an in-depth examination of the extant literature on neuro-marketing and facial recognition marketing. The articles for review are downloaded from the Scopus database, and PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) is then used to screen and choose the relevant papers. The systematic literature review method is applied to conduct the study.

An extensive review of the literature reveals that the domains of neuro-marketing and face recognition marketing remain understudied. The authors’ review of selected papers delivers five neuro-marketing and facial recognition marketing themes that are essential to modern marketing concepts.

Neuro-marketing and facial recognition marketing are artificial intelligence (AI)-enabled marketing techniques that assist in gaining cognitive insights into human behavior. The findings would be of use to managers in designing marketing strategies to enhance their marketing approach and boost conversion rates.

The uniqueness of this study lies in that it provides an updated review on neuro-marketing and face recognition marketing.

This study aims to investigate the factors influencing team innovation from the perspective of strategic leaders. The study draws from the leader–member exchange (LMX) theory to propose that the quality of exchange the leaders perceive with the team members may provide a useful cue to identify the key elements and processes that may help drive team innovation.

A qualitative study using a hybrid approach was used, and a thematic analysis was performed. The data were based on 25 interviews collected from strategic leaders using the long interview technique.

The findings revealed themes and factors influencing innovation orientation among leaders and team members. Five themes were identified, namely modeling leadership behavior, autonomy and psychological safety for teams, organizational structure and technology, innovation and the decision-making process and innovation during times of uncertainty.

Because of the purposefully chosen sample of only leaders who were involved in the innovation process, the research results may lack generalizability. Therefore, researchers are encouraged to corroborate the finding using a sample of teams involved in the innovation process.

A conceptual model is proposed with guidance for implementing innovation decisions and strategies in practice.

While the strategic leadership and team innovation literature emphasizes the interaction between leaders and team members, research on how these interactions unfold is still nascent. This paper fulfills these needs from a strategic leader’s perspective.

The COVID-19 outbreak has worsened the issues of obesity and overweight in Indonesia. Technologies related to mHealth are becoming more popular for its capability to lessen obesity, if enabled by patient-focussed consultation. The paper assesses influential determinants of medium workout for obese and overweight adults post-COVID-19.

A total of 1,171 participants who self-stated being overweight and called on a health professional in the previous year are chosen using cross-sectional survey. Participants stated their mHealth tracking behaviours, viewpoints regarding obesity, bodily activities and consultation post-COVID-19 epidemic. This study uses structural equation modelling to assess inter-variables relationships.

Patient–professional e-consultation is substantially related to mHealth tracking adoption and transformations in adults' obesity-associated viewpoints, forecasting adequate workout post-COVID-19. The results indicate the necessity of patient-focussed consultation meetings to incorporate communications about mHealth technology and available techniques of joining in bodily activities.

The research is the first effort to assess primary information from obese and overweight Indonesian adults post-COVID-19 epidemic (January–July 2022). The population can take advantage of pointed health interferences employing mHealth innovations. The results propose that health professionals must involve patients through mHealth technologies and attempt to enhance digital health knowledge to advance bodily activities nationally.

The use of digital inspection or e-inspection of transportation projects has been proven as an efficient method over the last decade. A wide range of studies were dedicated to developing and applying e-inspection techniques and technologies. However, there is a lack of a comprehensive systematic review and content analysis of using e-inspection in highway construction and maintenance projects. The main objectives of this study were to explore the current trend and identify relevant inspection technologies and their applications for highway construction projects.

A systematic review of 172 articles from 16 high-ranked academic journals in construction engineering and management published during 2000–2021 was conducted. This process resulted in 67 relevant articles included in the detailed content analysis. The analysis involved synthesizing six main construction elements and work types, nine typical inspection activities, and 23 technologies.

The result of the analysis showed that among the six construction elements and work types, bridge and hot mix asphalt (HMA) recorded the largest share of e-inspection research. For the nine inspection activities, progress monitoring of construction operations was the highest focused area of e-inspection research. The most common e-inspection technologies are geospatial tools, 3D modeling, and unmanned aircraft systems (UASs). Camera-based inspection has existed for decades, however, has limited research development. The critical success factors in implementing e-inspection in highway projects are sharing data among different technologies, inspector training, and reducing the cost of technology purchase.

This study is one of the first attempts to conduct a content analysis of the e-inspection implementation for highway projects. The findings of this study expose knowledge gaps in contemporary research related to implementation barriers such as cost of purchase and operation of e-inspection technologies and transferring data between technologies.

The purpose of this research paper is to review and synthesize the role of blockchain technology (BCT) in various types of illegal activities, including but not limited to fraud, money laundering, ransomware attacks, firearms, drug tracking, cyberattacks, identity theft and scams.

The authors conducted a review of studies related to illegal activities using blockchain from 2015 to 2023. Next, a thematic review of the literature was performed to see how these illegal activities were conducted using BCT.

Through this study, the authors identify the relevant themes that highlight the major illegal activities performed using BCT, its possible steps for prevention and the opportunities for future developments. Finally, the authors provide suggestions for future research using the theory, context and method framework.

No other research has synthesized the illegal activities using BCT through a thematic approach to the best of the authors’ knowledge. Hence, this study will act as a starting point for future research for academic and technical practitioners in this area.

The crane plays an essential role in modern construction sites as it supports numerous operations and activities on-site. Additionally, the crane produces a big amount of data that, if analyzed, could significantly affect productivity, progress monitoring and decision-making in construction projects. This paper aims to show the usability of crane data in tracking the progress of activities on-site.

This paper presents a pattern-based recognition method to detect concrete pouring activities on any concrete-based construction sites. A case study is presented to assess the methodology with a real-life example.

The analysis of the data helped build a theoretical pattern for concrete pouring activities and detect the different phases and progress of these activities. Accordingly, the data become useable to track progress and identify problems in concrete pouring activities.

The paper presents an example for construction practitioners and researcher about a practical and easy way to analyze the big data that comes from cranes and how it is used in tracking projects' progress. The current study focuses only on concrete pouring activities; future studies can include other types of activities and can utilize the data with other building methods to improve construction productivity.

The proposed approach is supposed to be simultaneously efficient in terms of concrete pouring detection as well as cost-effective. Construction practitioners could track concrete activities using an already-embedded monitoring device.

While several studies in the literature targeted the optimization of crane operations and of mitigating hazards through automation and sensing, the opportunity of using cranes as progress trackers is yet to be fully exploited.

This study aims to explore the critical application areas of radio frequency identification (RFID) technology for sustainable buildings.

The quantitative research approach was adopted through a structured questionnaire administered to relevant stakeholders of construction projects. The data collected were analysed with the exploratory factor analysis, relative importance index (RII) and fuzzy synthetic evaluation (FSE).

The study’s results have categorised the crucial areas of application where construction industry stakeholders should focus their attention. These areas are divided into four categories: management technologies, production technologies, sensing technologies and monitoring technologies. The findings from the FSE indicate that monitoring technologies represent the most significant category, whereas management technologies rank as the least significant. Moreover, the RII analysis highlights that tools management stands out as the most important application of RFID, while dispute resolution emerges as the least significant RFID application.

The study establishes the core areas of RFID application and their benefits to sustainable buildings. Consequently, it helps stakeholders (consultants, clients and contractors) to examine the RFID application areas and make informed decision on sustainable construction. Furthermore, it provides systematic proof that can aid the implementation of RFID in developing countries.

The study provides an insight into the possible application areas and benefits of RFID technology in the construction industry of developing countries. It also developed a conceptual frame for the critical application areas of RFID technology in the construction industry of developing countries.

The objective of this chapter is to identify the key characteristics of Global Services businesses that will thrive and achieve success in the future. These factors are integrated into three main pillars, which we refer to as the Triple-Win. The first and most obvious pillar is technology as a tool. The second pillar is the design and sustainability of the business model, without which the previous factor would be merely a cost and not an investment. And last but not the least, there is the purpose which gives meaning to the proposal, focusing on the human being and their environment. The DIDPAGA business model sits at the intersection of these three elements.

In recent times, reverse logistics (RL) is gaining significant traction in various automobile industries to recapture returned vehicles’ value. A good RL program can lower manufacturing costs, establish a green supply chain, enhance customer satisfaction and provide a competitive advantage. However, reducing disruptions and increasing operational efficiency in the automobile RL requires implementing innovative technology to improve information flow and security. Thus, this manuscript aims to examine the hurdles in automobile RL activities and how they can be effectively tackled by blockchain technology (BCT). Merging BCT and RL provides the entire automobile industry a chance to generate value for its consumers through effective vehicle return policies, manufacturing cost reduction, maintenance records tracking, administration of vehicle information and a clear payment record of insurance contracts.

This research is presented in three stages to accomplish the task. First, previous literature and experts' opinions are examined to highlight certain factors that are an aggravation to BCT implementation. Next, this study proposed an interval-valued intuitionistic fuzzy set (IVIFS) – decision-making trial and evaluation laboratory (DEMATEL) with Choquet integral framework for computing and analyzing the comparative results of factor interrelationships. Finally, the causal outline diagrams are plotted to determine the influence of factors on one another for BCT implementation in automobile RL.

This study has categorized the barriers to BCT implementation into five major factors – operational and strategical, technical, knowledge and behavioral, financial and infrastructural, and government rules and regulations. The results revealed that disreputable technology, low-bearing capacity of IT systems and operational inefficiency are the most significant factors to be dealt with by automobile industry professionals for finer and enhanced RL processes utilizing BCT. The most noticeable advantage of BCT is its enormous amount of data, permitting automobile RL to develop client experience through real-time data insights.

This study reveals several factors that are hindering the implementation of BCT in RL activities of the automobile industry. The results can assist experts and policymakers improve their existing decision-making systems while making an effort to implement BCT into the automobile industry's RL activities.

Although there are several studies on the benefits of BCT in RL and the adoption of BCT in the automobile industry, individually, none have explicated the use of BCT in automobile RL. This is also the first kind of study that has used IVIFS-DEMATEL with the Choquet integral framework for computing and analyzing the comparative results of factor interrelationships hindering BCT implementation in automobile RL activities.