Rebuilding Tourism in Asia for Future (Post-COVID-19)

Abstract

This chapter is about how the tourism is revived and how it can be rebuilt in Asian and Pacific countries after the deadliest COVID-19 pandemic with facts and stats of prepandemic and postpandemic impacts on economies of Europe and Asia due to COVID-19. The pandemics are not new to the hospitality industry but this COVID-19 pandemic has changed the whole industry concepts, and several hotels have revived their products and protocols and redesigned them to cope with any pandemic in future. Family businesses hotels are the most affected stakeholders in the hospitality industry of Asia where the governments of different countries have provided the financial support to them to revive back. The purpose of this chapter is to provide the readers with the facts about the current scenario of the hospitality and tourism industry in Asian tourist destinations and how these countries have taken proper measures to face the future (Pandemic situations). The literature is based on prepandemic stats and the effects of COVID-19 on tourism industry during the existing phases of COVID-19 including the facts and available stats of Asia which will help in the understanding of how these countries are rebuilding the tourism industry in postpandemic situation.

Citation

Ali Shah, S.H., Jamshed, K., Saleem, S., Al-Ghazali, B.M. and Kiani, O.I. (2023), "Rebuilding Tourism in Asia for Future (Post-COVID-19)", Kumar, J., Bayram, G.E. and Sharma, A. (Ed.) Resilient and Sustainable Destinations After Disaster (Tourism Security-Safety and Post Conflict Destinations), Emerald Publishing Limited, Leeds, pp. 109-119. https://doi.org/10.1108/978-1-80382-021-720231009